Copywriter

Generate on-brand copy for social, email, landing pages, websites and ads from a short brief.

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The Copywriter turns a short brief into finished, on-brand copy - drawing on your Brand Identity and data so it sounds like you, not like a generic AI.

How it works

  1. Write a quick brief: choose a content type (social post, email, landing-page copy, website section, ad headline/body), the audience, and optionally an angle.
  2. Generate - the copy streams in.
  3. Edit inline until it's right.
  4. Use it - copy to clipboard. Drafts are saved on the tab, so you can come back, revise or revert.

Picking an opportunity

When you start from an opportunity rather than a fresh idea, the list is drawn from Search Console (pages worth a refresh, queries just off page one) and from keywords confirmed in Market Research. A row marked Site theme is a topic read from your own website, not a search anyone has been measured making - check there is demand before writing for it.

What it's good for

  • Social captions tailored per platform
  • Email subject lines and body
  • Landing-page and website sections
  • Ad headlines and descriptions

Drafts are saved, so you can revisit or revert.

Usage

Copywriting draws on your monthly allowance - see Usage & limits. If you hit the limit you'll get a clear message and it resets next month.

On a bring-your-own-key plan, the caps on AI-heavy tools like Copywriter are lifted - see Bring your own AI key.